In November 2015, after an extremely busy wedding season, five wedding planners from the Wedding Services Guild (WSG) flew to Florence, Italy to create a styled wedding shoot …‘Devil’s Paintbrush’.
“We wanted to do an artist styled theme that would invoke new ideas and trends and where better to base an inspirational shoot than in Florence, which was the home to many of the greatest artists and sculptors in history and a city filled with love and passion?” explains Dyana Dessar Simmons of The Weddings Company (www.theweddingscompany.com) based in Marbella Spain.
“The very nature of the location caused our concept to naturally develop into the nonchalant bride torn between her two loves on her wedding day….her fiancée and her passion for painting, she just has to get that painting finished even though she will be late for her own wedding! But that makes her think, once married, will she have to divide her time between her husband and her passion for painting? And will one have to be sacrificed for the other?” explains Emily Stoner of Weddings by Emily Charlotte (http://www.weddingsbyemilycharlotte.co.uk/) based in the UK.
“Finding the perfect venue was key to this shoot. Hotel Ville Sull’Arno, a small boutique hotel located on the banks of the River Arno encapsulated our vision perfectly. The luxurious rooms of the hotel have amazing artist themed details, which provided the perfect backdrop for our artist bride-to-be!” says Rosie whose wedding Planning company The Wedding Planner (www.theweddingplanner.ie ) is based in Ireland. “They also provided the massive cheese wheels for our savoury cake and gave us a fabulous dinner when we were finished, such great hosts!”
Lisa Burton of The Bridal Consultants (www.thebridalconsultants.com) based in Chester, UK describes where the inspiration for the centrepieces came from; “For our table plans we used a small canvas for each table which we named after a famous artist, this can be easily and affordably replicated for an art themed wedding. Our centerpieces were inspired by still life paintings especially ‘Fruit Still Life with Roses and Honeycomb‘ by Robert Spear Dunning and ‘A Still Life with Flowers and Fruit‘ by Helen Augusta Hamburger.
“Fruit and vegetables are a great alternative centrepieces to flowers and candles, they are rich in colour and complemented our dual-toned colour palette beautifully. They are literally works of art and edible too! I think this could be a trend to watch for in the future.”
“For all of us, one of the most significant aspects of the shoot was the bouquet; designed, by the very talented Fiori Belluomini, to embody the creativity of our artistic bride-to-be. We think it is time for the cascading bouquet to make a come back! But not the 80s triangle version!
For the bouquet, which consisted of black cala lilies, devils blush, devil’s paintbrush, eucalyptus, varieties of orchid, our brief was simply the longer and fuller, the better.
Of course, for artists it’s all in the detail so WSG made sure our shoot was full of inspirational little touches from authentic Florentine stationery to diamond rings hanging from paintbrushes! If you choose a theme for your wedding day WSG recommend sticking to it throughout…your guests will be impressed with your attention to detail.
Finally, for every bride one of the biggest decisions is what to wear?!
Our brides style was intended to be a representative of her imagination; a little wild and unconventional at times. Wedding makeup artist Silvia Gerzeli, did a wonderful job of creating a little more adventurous hair and make up and the Augusta Jones two-piece lace top and full skirt, provided by White Mischief Bridal, was perfect when teamed with the colour pop of her bright red Christian Louboutins – just what every bride needs!
Planned/Styled/Co-ordinated: www.weddingservicesguild.com | Photography: Rosie Meleady of www.rosiephotography.com | Venue: http://www.hotelvillesullarno.com |Flowers: Name http://fioribelluomini.it | Model: Alessandra from www.looknowfirenze.com | Hair and Make Up: Silvia Gerzeli www.weddinglamour.eu | Dress designer: www.augustajones.com | Dress stockist: www.whitemischiefbridal.co.uk | Stationery: (Annie Peacock has the name)
The Wedding Services Guild (WSG) is a collaboration of professional destination wedding planners offering professional support, networking and joint venture opportunities to wedding planner professionals and inspiring creative wedding styling!